Administrative Support: Provide comprehensive administrative support to the marketing team, including scheduling meetings, managing calendars, and handling inquiries.
Content Creation: Assist in the development and refinement of marketing materials, encompassing blog posts, social media content, newsletters, and promotional materials, such as flyers and showroom printed advertisements.
Website Maintenance: Ensure the company website remains up to date with fresh and engaging content.
Social Media Management: Regularly monitor and engage with our social media channels. Schedule posts weekly and analyze performance metrics monthly.
Market Research: Conduct thorough market research to identify industry trends, analyze competitors, and gain insights into the target audience.
Event Coordination: Collaborate on the coordination and support of marketing events, exhibitions, and product launches.
Email Marketing: Assist in the planning and execution of email marketing campaigns, manage contact lists, and track campaign performance.
Customer Interaction: Respond to customer inquiries and feedback related to marketing campaigns. Communicate new products to potential clients and address marketing queries via phone, email, or social media.
Data Management: Accurately perform data entry and analysis tasks to support marketing initiatives.
Project Support: Provide support to marketing executives in organizing various projects, including market research and the analysis of consumer rating reports/questionnaires.
Regulatory Compliance: Stay updated about marketing regulations and ensure compliance with legal requirements.
Continuous Learning: Maintain a commitment to professional development by staying informed about industry trends and updates in the field of marketing.
Visual Merchandising: Create effective product displays for the showroom and actively contribute ideas within the marketing department.
Qualifications and Skills:
Diploma in marketing management or a related field.
Minimum of 2 years of experience in marketing or an equivalent field.
Exceptional organizational and multitasking abilities.
Proficient written and verbal communication skills and an outgoing personality with excellent interpersonal and social skills.
Proficiency in fundamental business and marketing concepts, coupled with an unwavering enthusiasm for continuous learning and the ability to stay current with evolving industry trends.
Familiarity with social media, social networking, email, and search engines.
Proficiency in Microsoft Office Suite, familiarity with marketing software/tools, basic graphic design skills, creativity, and experience with design software.
Digital photography and video editing experience is an added advantage.