We are looking for a talented digital marketing specialist to administer our social media accounts. You will be responsible for creating original text, photo and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.
· Perform research on current benchmark trends and audience preferences
· Monitor social media trends, competitor activities, and industry best practices to identify new opportunities for growth and engagement.
· Take photos, videos and use them in social media activities..
· Develop and execute innovative social media strategies across various platforms, including Facebook, Instagram, Twitter, LinkedIn, and YouTube.
· Collaborate with other teams, like marketing team to ensure brand consistency․
· Suggest and implement new features to develop brand awareness, like promotions and competitions․
· Stay up-to-date with current technologies and trends in social media, design tools and applications․
· Analyze social media metrics and performance data to measure the effectiveness of campaigns and make data-driven recommendations for optimization.
· Engage with our online community, respond to comments and inquiries, and foster positive relationships with followers and influencers.
Qualifications: