TERMS OF REFERENCE (TOR)
Post: Senior Marketing and PR Officer
No. of Vacancies: 01
Post Type: Permanent
Department: Marketing and PR Department
Reporting to: Chief Operating Officer
Key Tasks, Responsibilities, and Deliverables:
- Plan, develop, and implement public relations (PR) strategies that align with the corporation’s objectives
- Establish and maintain strong working relationships with local media outlets and key spokespeople.
- Monitor and analyze media coverage to formulate effective advertising and marketing strategies targeting potential clients.
- Prepare program related documents or updates including profiles, success stories and fact sheets.
- Identify and pursue opportunities for partnerships, sponsorships, and advertising initiatives.
- Maintain and update content on the Corporation’s official website. • Manage and engage audiences through social media platforms by regularly updating content and responding to inquiries.
- Liaise with media representatives, individuals, and organizations to address inquiries and promote a positive corporate image.
- Write and edit speeches, articles, press releases, and official reports, such as the annual report
- Organize and coordinate events such as press conferences, promotional campaigns, and corporate events.
- Foster community relations through active involvement in local initiatives and outreach programs.
- Conduct market research and analyze PR policies to develop content that positively influences public perception.
- Manage the public relations aspect during potential crises, ensuring timely and accurate communication.
- Design and develop visual content and graphics in accordance with corporate branding and communication needs
Requirements:
- MQA level 7 qualification in related fields (Marketing /Communication /PR/ Media etc.) with a minimum of 1 year experience.
OR,
- MQA level 5 or 6 qualifications in related fields (Marketing /Communication PR/ Media etc.) with 5-years work experience in related fields
Other Competencies required:
- Strong analytical, problem-solving, and decision-making skills with the ability to adapt to change.
- Excellent interpersonal and communication skills.
- Excellent computer skills including the processing of word documents, spreadsheets & databases.
- Familiarity with trade, economic development, and development of the private sector in the Maldives
- Experience in the banking or financial services industry would be an added advantage.
- Skills in Photoshop or graphic design along with certification are an added advantage
Remuneration Package:
- Gross pay is between MVR 20,000- MVR 21,150 depending on the qualification and Experience.
Other Benefits:
- Health Insurance as per company policy.
- Training and development opportunities.
Working Hours:
- The selected applicant will be required to work from 0800 to 1600 on weekdays.
Documents required with the job application:
- Complete and up-to-date Curriculum Vitae (CV).
- Copy of National Identity Card.
- Copies of academic certificates with transcripts.
All international certificates must be accredited by MQA.
- Reference letters from current/ previous employers certifying type of employment, job roles, and service period.
- Recommendation letters from previous supervisors or employers (optional).
How to Apply:
Important notes for applicants:
- Incomplete applications will be rejected without further notice.
- Applications should be submitted only via the given link, applications received via email will be rejected.
- Only short-listed candidates will be notified of the interview.
For inquiries, please contact us on weekdays between 08:30 am to 14:30pm via phone 1613 or email to [email protected]