Post: Senior Officer
Division: Marketing & Communications
Vacancies: 01
Job Location: Business Center Corporation Head Office
Gazette Announcement: https://gazette.gov.mv/iulaan/272002
Summary:
Senior Officer, Marketing & Communications will be responsible for the development and implementation of e-communication strategies, ensure effective communication with key stakeholders with a goal of increasing the visibility of Business Center Corporation.
Qualification and experience:
Diploma in Marketing / Minimum A' Level OR Minimum O' Level with 2 Years of Work Experience in Marketing field
Responsibilities:
- Assist in the development and implementation of marketing campaigns across various channels, including digital, social media, email, and traditional marketing.
- Coordinate campaign logistics, track campaign performance, and provide regular reports.
- Provide clients (SMEs and potential startups) with information about promotional activities.
- Create compelling and engaging content for marketing collateral, including social media posts, website content, and promotional materials.
- Utilize graphic design software and tools to create visually appealing assets, including banners, social media graphics, promotional materials, and other design elements.
- Ensure content is aligned with brand guidelines and targeted audience.
- Contribute creative ideas and suggestions for content creation and design projects.
- Stay updated with industry trends and design best practices to ensure the organization's content remains fresh, innovative, and visually engaging.
- Assist in managing social media accounts by creating and scheduling posts, monitoring engagement, and responding to comments and messages.
- Stay updated with social media trends and suggest strategies to enhance social media presence.
- Assist in maintaining and updating website content, including product descriptions, landing pages, and blog articles.
- Collaborate with the web development team to ensure website functionality and user experience optimization.
- Support the planning and execution of marketing events and promotional campaigns.
- Assist in logistics coordination, attendee management, and post-event follow-up activities.
- Work closely with cross-functional teams to gather requirements, understand project objectives, and deliver high-quality content and designs in a timely manner.
- Dealing with enquiries from public, press and other relevant organizations.
- Establish and maintain effective working relationships with local media.
- Analyze media coverage and formulate advertising and marketing strategies to better reach potential clients.
- Create and maintain a content calendar.
- Update content on website, expand BCC’s outreach capacity though Instagram, Facebook, Twitter, YouTube, and other digital media tools.
- Prepare program related documents or updates including profiles, success stories and fact sheets.
- Assist in conferences, workshops, and trainings.
- Assist in preparing marketing materials such as leaflets, brochures, flyers etc.
- Analyze media coverage.
- Represent BCC at presentations, conferences, or media interviews.
WORKING HOURS:
8:00am - 4:00pm weekdays with 1-hour lunch break. The successful candidate shall be available to work in the BCC premises during official working hours.